Rainy SEO Book
Rainy Day SEO is a new search engine optimization book for beginning and advanced search engine marketers alike.   It is meant for business and website owners as a reference book as to what they can do to help their business in downtime.  Turning to SEO is *the* best idea an owner can do when frustrated in a quiet market.   The concept is simple “Utilize your downtime to have more uptime”.
Written by James T. Slattery – who founded Super Software in 1992, the book is backed by his experiences of consulting with business owners in good times and in bad + his online successes with taking several brands from basement to boardroom.   While Search Engine Optimization (SEO) is largely are and not science — James backs his techniques up with his vast success and experience in every field (from pet cemeteries to personal injury law firms).
You could dismiss this book as “not something you could use” or “simply not for me” — and if you do, I hope for your sake your competition does as well.
While this book is best suited for small businesses and entrepreneurial websites, managers of websites and businesses of all sizes and types will benefit from the reference material contained within RDS.   Many people write books for hopes of becoming famous or rich.  Mr. Slattery has written this book to “spread the good word of SEO to those who normally wouldnt utilize these techniques” and to “own a reference manual that he personally could turn to when handed a new project”.
Imagine the possibilities: you’re a small-town sign shop (you make retail / storefront signs for other businesses).  You’ve owned a website but it has done little other than add a line to your business card/letterhead and create a smal monthly/yearly cost.  With this book in your hands, and the techniques put into use on your site — your existing site can be bringing in new clients and making the phone ring with orders and new customers.
Finally – because the book is entitled “Rainy Day SEO” - it’s implementation is normally in times of trouble, when business is slow and funds are minimal.   Thats the real beauty of this book — the many methods of site promotion and SEO contained within are delivered at minimal or no monetary cost (other than your time).   Sure, some do require some effort on your part — others may even require additional research; but the majority of the SEO tactics delivered here are organic, and require only your effort to make happen.
We invite you to peruse our blog to get a better idea of the methods we favor, and be sure to grab some sample chapters of the book.    The seo videos section on this site will also help convince you that these methods are real, and work.    Finally, grab a copy of the book HERE — at $89 it’s a solid investment into your website and business future.
FOR SEOS
No other book like this exists.  If it did, I wouldve bought and used it.   Rainy Day SEO provides what you’ve always wanted — a worthwhile checklist of exactly how to create more content and links for your clients sites.   I’ve been in the search marketing field for 10 years+ and RDS is the sum of my personal struggles with the current state of publications available to SEO professionals (and hobbyists alike).   Be sure to visit our “bulk reseller” section to grab copies of the book for your clients — as many of us know, an educated client is a better client (dont worry, they’ll still entrust you in doing the work)
